{"version":"1.0","provider_name":"Rocamora","provider_url":"https:\/\/rocamoraarquitectura.com\/en\/","title":"ACCESS TO THE FOOTWEAR MUSEUM - Rocamora","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"qaDoYjj2gJ\"><a href=\"https:\/\/rocamoraarquitectura.com\/en\/proyecto\/access-to-the-footwear-museum\/\">ACCESS TO THE FOOTWEAR MUSEUM<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/rocamoraarquitectura.com\/en\/proyecto\/access-to-the-footwear-museum\/embed\/#?secret=qaDoYjj2gJ\" width=\"600\" height=\"338\" title=\"&#8220;ACCESS TO THE FOOTWEAR MUSEUM&#8221; &#8212; Rocamora\" data-secret=\"qaDoYjj2gJ\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/rocamoraarquitectura.com\/wp-content\/uploads\/2025\/02\/003-scaled.jpg","thumbnail_width":2560,"thumbnail_height":2101,"description":"Design and renovation of access and reception Promoter: Fundaci\u00f3n Cultural Privada Museo del Calzado Date: 2025 Category: Permanent Exhibition Design More details Location: Elda, Alicante Museological project, design and museography: Rocamora Dise\u00f1o y Arquitectura Audiovisual Design: Rocamora Dise\u00f1o y Arquitectura Execution: Proyectable Estudoi Intervention in access The intervention in the Footwear Museum of Elda has been aimed at improving access and the adequacy of the reception to optimize the visitor experience. This project included the installation of a large printed canvas on the fa\u00e7ade to reinforce the museum&#8217;s identity in the urban environment and the replacement of an area of exterior carpentry to improve the building&#8217;s accessibility and visibility. Reception design A circular customer service cabinet has been designed to meet accessibility and functionality criteria. This element has two heights: on the outside, 1.10 m for visitor service, and on the inside, 75 cm to facilitate the work of staff and allow access to wheelchair users, with a lower opening adapted to accessibility regulations. At the rear of the reception area there are four doors: three as storage cabinets and one leading to a technical room. Store space and lockers A multifunctional circular curved-top cabinet has been incorporated to integrate the store and visitor lockers. In its display front, organized in four heights with lighting, the base functions as a closed warehouse and the three upper levels as a product display. In the rear area, reserved for privacy, 24 lockers have been provided for the deposit of personal belongings before the start of the visit. Audiovisual room For the introduction to the museum tour, an audiovisual projection room has been set up, equipped with a projection screen and LED projector, benches with lower lighting to facilitate circulation without interfering with the projection and a connection point on the ceiling to improve the layout of the projector. Museographic introduction From the entrance of the museum, a large format printed textile, backlit on both sides, has been implemented. This element functions as an informative directory of the museum on the front side, while on the back side it introduces the visitor to the industrial heritage of footwear. An exhibition area has been set up with historical machinery that narrates the industrialization of footwear. To organize the space, a catenary has been installed in the pavement that serves a dual function: support for information signs and separation between the circulation area and the exhibition area. Improved accessibility and signage The project has included improvements in lighting, paving and signage to ensure visitor orientation. The intervention in the reception and exhibition spaces has prioritized accessibility, incorporating elements adapted for people with reduced mobility. This adaptation has transformed the entrance to the Footwear Museum, turning it into a threshold that merges identity, functionality and museographic narrative. Publications Arquitectura Museogr\u00e1fica Aplicaciones gr\u00e1ficas Iluminaci\u00f3n y soporte Tecnolog\u00eda Accesibilidad Dise\u00f1o de estructura para acceso inmersivo a exposici\u00f3n. Soporte gr\u00e1fico compuesto por caj\u00f3n de luz retroiluminado y textil impreso.\u00a0 Tratamiento y edici\u00f3n de imagen a gran formato, ilustraciones, fotograf\u00edas y textos. Impresi\u00f3n por sublimaci\u00f3n.\u00a0 Dise\u00f1o de soportes para piezas y dise\u00f1o de iluminaci\u00f3n museogr\u00e1fica. \u00a0 Proyecci\u00f3n audiovisual y proyecci\u00f3n de gobo para escenograf\u00eda tem\u00e1tica. Disposici\u00f3n de informaci\u00f3n gr\u00e1fica a distancia y altura \u00f3ptimas para lectura.\u00a0 Disposici\u00f3n de piezas a altura accesible para todos los p\u00fablicos.\u00a0 Selecci\u00f3n de tipograf\u00eda, estilo, color, contraste y tama\u00f1o adecuado para legibilidad.\u00a0 \u00a0\u00a0 https:\/\/rocamoraarquitectura.com\/wp-content\/uploads\/2024\/08\/MUVI-Museo-de-Villena-video-web.mp4"}